The ESOP Association (TEA) is the leading national trade and professional association representing employee-owned companies and the professionals who provide services to those companies (such as attorneys, accountants, financial advisors, trustees). The ESOP Association is headquartered in Washington, DC.
The Marketing and Communications Content Manager will work with each department, volunteers, and members within The ESOP Association and the Employee Ownership Foundation (EOF) to develop news, educational publications, marketing materials, and other content that requires writing or scripting.
This position requires a detail-oriented individual who has the knowledge and capability to gather information through research and conversations and synthesize that information into writing both long-form and short-form resources and articles, publications, and talking points or presentations. This individual must be approachable and able to cultivate relationships with their colleagues, Association volunteer leaders, and TEA members.
The Marketing and Communications Content Manager must be a person who acts consistent with the values of TEA as expressed through the Association’s vision, mission, and culture. The Manager is an approachable individual with excellent communication skills, is a self-starter who is diligent and accurate with their work, can adhere to deadlines and has strong project management skills.
Essential Duties & Responsibilities:
Copywriting and Editing
Collect and research information to develop written content for various publications and media that is accessible and consumable by all members
Develops or edits content for educational and marketing materials
Works with TEA volunteers to ensure educational materials are accurate
Writes articles for publications including the Association’s monthly newsletter, The ESOP Report, Annual Reports, and any other long-format publications
Edits session descriptions for educational event programs
Writes marketing copy and bullets
Assists with scriptwriting for conferences and events as needed
Email
Works with the Senior Director of Marketing and Communications in the development of timelines, content and global workflow of for marketing emails
Creates and schedules outgoing emails using engagement platform software
Works with colleagues to ensure spelling and grammar are corrected before sending
Works with email and other engagement platform technical support to resolve any issues the staff or members may be having
Community Platform Management (The HUB)
Monitors/manages the Association’s members-only HUB community boards in the engagement platform software
Creates posts to share content or respond to questions regarding TEA, EOF, or any of the events and programs
Works with the head of each department to open event community boards, post event/program deadlines and reminders, and develop ideas for creating community engagement
Directs posts requiring in-depth response to the appropriate individuals and ensures timely responses
Works with engagement platform technical support to resolve any issues the staff or members may be having
Social Media
Assists in maintaining substantive content presence on the various channels for both TEA and EOF including LinkedIn, Facebook, Instagram, X/Twitter, YouTube, etc.
Works with the Senior Director of Visual and Graphic Communications to push audio, visual, and graphic content out on appropriate social platforms to obtain the greatest reach for the intended audience
Develops a schedule based on marketing needs or events/programs
Supports day-to-day oversight and execution of social media advertising
Attributes/Skills
Ability to translate complex information into clear, engaging content
Strong research skills to ensure content is accurate, relevant, and updated
Familiarity with artificial intelligence applications and their uses that could streamline content development and deployment
Project management abilities to manage multiple projects and deadlines effectively
Excellent verbal and written communication skills to collaborate with team members and external partners
Detail-oriented and adaptable, with the ability to work collaboratively in a team environment
Qualifications/Experience
Degree in marketing, writing, English, journalism, communications, public relations, or a related field
Excellent writing and editing skills, with a strong portfolio of work. Must demonstrate writing examples.
Experience with Higher Logic email marketing and engagement platform software a plus but not required
Work Environment/Conditions:
Only local candidates who are comfortable commuting to our office will be considered. Our office is located in Washington, DC between Union Station and Chinatown metros.
We understand that a single candidate may not offer every single desired skill, experience, and characteristic, and encourage candidates from a wide range of backgrounds and experiences, preferably with trade association experience, who feel they offer a strong fit with the profile outlined to express interest.
TEA is an equal opportunity employer and value diversity. All employment is decided on the basis of qualifications, merit and business need.
TEA offers a competitive salary and benefits package. Interested individuals should forward a cover letter and resume to job@esopassociation.org. TEA is currently hiring in multiple areas, so please include a reference to the position in the subject line.
About The ESOP Association:
The ESOP Association (TEA) is the only comprehensive national trade association representing all ESOP companies and the professionals who provide services to them. Dedicated to advocacy, education, and the growth of employee ownership, The ESOP Association currently has 19 state and regional Chapters and attracts more than 13,500 people annually to 160+ chapter and four national meetings — including the annual Employee-Owned Conference in Las Vegas, the largest employee ownership event in the world, and the National Conference and Advocacy Day, held in Washington, DC.