The Entomological Society of America (ESA) is a nonprofit organization that serves the scientific and professional needs of entomologists and scientists in related disciplines throughout the world. We are a small staff of less than 20 employees, and our core values include inclusiveness, collaboration, experimentation, accountability, and customer service. ESA prioritizes the well-being of its staff, as exemplified through generous benefits and an emphasis on professional development.

The Marketing Coordinator is responsible for supporting, coordinating, and leading a variety of marketing programs and communications efforts, with the goal of continuously improving key metrics. At ESA, you will leverage your current skills and have the opportunity to build upon them. Here, we invest in technology, training, and you.

Responsibilities

• Supporting the Society's marketing efforts, including some independent management of projects and coordination of cross-functional team efforts. The duties include sourcing, writing, editing, proofreading, QA testing, A/B testing, designing, and/or posting content for a variety of communications channels, including email, blog, social media, website, and print.
• Monitoring active marketing campaigns and analyzing past campaign performance to suggest ways to improve those campaigns. Leading and managing campaigns and exercising independent decision-making authority.
• Contributing creatively to content ideation and generation across all marketing platforms. Working closely with colleagues in both marketing and communications colleagues and other staff teams, as well as with member volunteers, to align messaging and promote content effectively.
• Managing and sending bi-weekly member email newsletter.
• Analyzing campaign analytics from Google Analytics, Google AdWords, and other platform reporting tools to assist with data-driven campaign strategy optimization.
• Contributing to overall marketing and communications efforts, which may include overseeing Google AdWords campaigns, supporting member surveys, and SEO optimization.
• Staying abreast of trends and best practices within digital marketing and the association industry.
• Serving as a resource for senior marketing and communications staff who need assistance with completing large projects or undertaking some departmental administrative tasks. This can include providing secondary support on member committees.
• Some travel may be required to ESA's Annual Meeting, ESA Branch Meetings, and/or training/educational programs, for a total of approximately 2-3 weeks a year.
• Other duties as assigned.

Qualifications

• Bachelor's degree in marketing, journalism, communications, business, or a related field. Relevant experience will be considered in lieu of a degree. Association experience a plus.
• 2-4 years of experience working in marketing, communications, or related field. Demonstrated experience and success with copyediting and copywriting; keen proofreading eye for issues relating to grammar and style.
• Good understanding of marketing principles and tactics such as A/B testing for subject lines and/or messaging content.
• Experience with email automation platforms or tools a plus.
• Familiarity with website content management systems (particularly WordPress or Drupal) a plus.
• Thorough knowledge of social media channels.
• Strong skills in Microsoft Word, Excel, and PowerPoint required, as well as basic knowledge of Google Analytics and Adobe Creative Suite (Photoshop, Illustrator, and InDesign).

Skills

• Self-starter with a strong work ethic and a can-do attitude. A strong sense of ownership over tasks, including follow-through.
• Strong project management skills and ability to produce accurate and high-quality work.
• Problem-solver, persistent, inventive, and able to take feedback and incorporate it.
• Excellent verbal, written, and interpersonal communication skills and demonstrated ability to work with diverse individuals and groups.
• Ability to work both independently and within a group setting, knowing when to ask questions.
• Proven ability to meet deadlines in a fast-paced environment.
• An eye for design and keen attention to detail.

What's attractive to the right candidate?

• Your ideas will be heard. ESA has a collaborative, high-growth culture where innovation and ideas are welcomed. You will like who you work with—we're a small team but we're high energy and very productive. We will trust you to manage your work, and we'll provide support and resources to help you be successful.
• ESA has strong, stable leadership and is financially healthy. Our leaders genuinely care about the people who work here, what we are doing, and the positive impact we are having by being the go-to resource for our members and customers.
• Our office is remote-first, meaning that, for the most part, you are free to work where you prefer. ESA maintains an office in Annapolis, Maryland, to accommodate those who prefer that atmosphere, though many staff regularly and primarily work from home.
• The salary for this position is currently benchmarked at between $50,000 and $60,000 depending on the candidate. We offer an excellent compensation package including health and dental insurance; life insurance; long-term disability; a retirement plan that matches up to 7 percent of annual salary after your first year; free parking; 10 paid holidays; 13 days of vacation the first year; 13 sick days, and flexible work schedules.

ESA acknowledges and values all dimensions of diversity and actively promotes inclusion, recruitment, and retention in every aspect of the Society. We encourage applications from individuals who are interested in the position regardless of age, gender, gender identity, race, color, cultural background, ancestry or national origin, religion, physical ability, sexual orientation, marital status, or other characteristics that make people unique.

Interested applicants should send a cover letter and resume to Joe Rominiecki, Director of Marketing and Communications, at jrominiecki@entsoc.org.

About Entomological Society of America

The Entomological Society of America (ESA) is the largest organization in the world serving the professional and scientific needs of entomologists and individuals in related disciplines. Founded in 1889, ESA has more than 7,000 members affiliated with educational institutions, health agencies, private industry, and government. Members are researchers, teachers, extension service personnel, administrators, marketing representatives, research technicians, consultants, students, pest management professionals, and hobbyists. ESA is a 501(c)3 not-for-profit professional society governed by a board comprised of members. The headquarters office is located in Annapolis, Maryland and ESA operates under a remote-first philosophy.

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