The Membership Coordinator will provide essential support to the ABA Membership department, focusing on member acquisition, retention, and engagement activities. This individual will assist with the day-to-day operations of the department, contributing to both strategic and administrative tasks. The ideal candidate will have a strong background in sales, marketing, and customer service, with the ability to learn quickly about our industry to effectively communicate with prospective and current members.

Key Responsibilities:

1. Member Acquisition and Sales Support:
• Assist in identifying and targeting potential new members.
• Support sales initiatives by responding to inquiries and providing information.
• Assist in developing sales strategies to promote membership packages.
2. Member Retention and Engagement:
• Create and send renewal invoices in database.
• Send renewal confirmation letter upon receipt of renewal payment.
• Send renewal email reminders.
• Conduct renewal calls to members that have open invoices.
• Sell current members on their benefits to ensure higher renewal rate.
• Assist with member communications to ensure timely and relevant information delivery (email management of two additional email boxes).
• Monitor member engagement and proactively reach out to members at risk of non-renewal.
• Support efforts to gather member feedback and contribute to continuous improvement of membership benefits, services and processes.
• Send quarterly checkins to members to update their accounts, send 3, 6 and 9 monthly checkins to current members.
• Send weekly membership reports to CEO and Sr. Membership Manager.

1. Administrative Support:
• Maintain accurate member records and databases, ensuring up-to-date contact details and membership statuses.
• Responsible for all new membership applications received via email. Use SAFER platform to verify information provided on application.
• Ensure membership processes are current and updated.

1. Customer Service:
• Serve as the first point of contact for current and potential members, answering inquiries via phone, and email.
• Provide exceptional customer service by addressing member concerns, resolving issues, and delivering solutions.
• Assist in resolving billing or payment issues related to memberships.

1. Collaboration and Team Support:
• Collaborate with the Sr. Membership Manager and other team members on initiatives to grow and retain the membership base.
• Participate in team meetings and contribute to brainstorming and strategy discussions.
• Willingness to Travel and participate once a year to annual Marketplace show.

Qualifications:

• Proven experience in a sales or customer service role, preferably within a membership-based organization.
• Strong interpersonal skills with the ability to build relationships with diverse groups.
• Excellent verbal and written communication skills.
• Strong organizational, attention to detail, and time-management abilities.
• Proficient in Microsoft Office Suite (Word, Excel, PowerPoint) and CRM/database management software.
• Ability to work independently and as part of a team.
• Sales or marketing experience is a plus.

About American Bus Association

The American Bus Association is the most trusted motorcoach, group tour and travel association in the industry. ABA represents its members in Washington through legislative and regulartory assistance as well as provide education and business opportunities throughout the year.

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