Coordinator, Customer Experience, Community Engagement, & Marketing

Department / Supervisor

Marketing (87) / Director, Digital Marketing & Events

FLSA Status

Non-Exempt

Purpose of Position

Join a dynamic, innovative, and results-driven marketing team at AdvaMed, contributing to impactful digital marketing, administrative, and strategic support for our marketing and customer experience efforts.  We seek a proactive, detail-oriented, and creative individual who thrives in a fast-paced environment.  This role is perfect for a self-starter with a growth-mindset who can manage multiple projects simultaneously, communicate effectively, and adapt quickly.  This position will play a key role in advancing marketing initiatives and elevating the customer experience within the association.

Essential Duties of Position

 Social Media & Event Marketing

• Develops, coordinates, and executes social media content and activity for all conference & event properties
• Maintains and optimizes website content to ensure event information is current and impactful
• Composes and refines compelling content for print and electronic promotional materials, such as emails, flyers, digital ads, social media graphics, brochures, etc.
• Conducts competitive research to identify industry trends and provides actionable recommendations
• Supports the execution of marketing deliverables for sponsors and partners, ensuring timely fulfilment
• Tracks and analyzes campaign performance across all marketing channels, including email, social media, digital advertisements, etc. and develops post-campaign reports
• Builds and nurtures relationships with key partners for all events, providing them with necessary tools for promotion and keeping them abreast of event developments
• Stays current with marketing tools and platforms (e.g., HubSpot, WordPress, Salesforce and selected virtual event platform)
• Manages invoices, contracts, and related documentation efficiently to ensure timely processing and adherence to deadlines

Association Marketing

• Provides administrative support for the marketing team, including meeting coordination, note-taking, and management of an overall calendar of marketing activities for the association
• Designs simple graphic assets for promotion, including social media graphics, one-pagers, and digital ads
• Collaborates with other teams across the association, responding to requests and providing support in a timely and efficient manner to ensure seamless communication and project execution
• Supports coordination with Public Affairs and Membership teams to promote membership, non-dues revenue activities, and new association initiatives on general AdvaMed social properties
• Assists Marketing department with campaign execution, including copywriting, copyediting, design support, and project management

Customer Experience

• Enhances the customer experience across the AdvaMed portfolio of events, with strong emphasis on The MedTech Conference
• Supports customer communications via email, website support, chatbot interactions, and tracks frequently asked questions to develop effective response scripts
• Proactively seeks opportunities to improve the user experience while maintaining a friendly, proactive, and customer-focused approach in all communications
• Provides administrative support for data management and event platform activities, contributing to a seamless attendee experience

Knowledge, Skills, and Abilities

• Familiarity with web editing, CMS or WordPress implementation and management
• Analytical and performance-driven, with basic campaign tracking experience
• Foundational knowledge of digital marketing, including social media marketing, email marketing, SEO, website optimization, and content marketing
• Experience with martech tools and familiarity with association or event technology (HubSpot and Salesforce preferred)
• Basic budgeting and project coordination skills
• Familiarity with tools to streamline processes, enhancing digital efficiency
• Ability to assist in creating marketing presentations and reports
• Strong work ethic with the ability to thrive in a fast-paced environment
• Strong verbal and written communication skills, with an emphasis on delivering clear, concise updates, effective presentations, and professional email etiquette
• Ability to work effectively with cross-functional teams, supporting collaboration and alignment
• Self-starter with a demonstrated ability to manage tasks and assignments independently and creatively
• Resourceful with a proactive attitude and a commitment to learning and growing

Specifications

• Minimum Education Required:  High school diploma required; Bachelor’s degree preferred.
• Minimum Experience Required: 2+ years of relevant experience through internships or other work, preferably experience working in fast paced marketing environment, a marketing agency or for an association or non-profit.
• Travel Required:  Up to 10%
• Hybrid Work Policy:  Teleworker:  Minimum 1 day onsite per week

About Advanced Medical Technology Association

The Advanced Medical Technology Association (AdvaMed) is the world’s largest trade association representing medical device and diagnostics manufacturers. AdvaMed's member companies produce the innovations that are transforming health care through earlier disease detection, less invasive procedures and more effective treatments. AdvaMed has more than 400 member companies, ranging from the largest to the smallest medical technology innovators and manufacturers. AdvaMed advocates for a legal, regulatory and economic environment that advances global health care by assuring worldwide patient access to the benefits of medical technology. The Association promotes policies that foster the highest ethical standards, rapid product approvals, appropriate reimbursement, and access to international markets.

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