The Society for Information Display’s (SID) Community Engagement Manager is responsible for developing, guiding and monitoring the organization’s presence across multiple social media platforms. Additionally, this position manages the growing SID online community platform that connects 5000+ SID members. As a member of the SID headquarters team, the Community Engagement Manager helps develop and manage key infrastructure supporting the association’s engagement strategies. Furthermore, the Community Engagement Manager will work closely with HQ staff and the Program Committee on the “Call for Papers” submission process to ensure that it meets the established timeline and expectations.
To be successful as a Community Engagement Manager, you will need to be able to work on tight deadlines, be competent in using Microsoft Office applications such as Word and Excel, and have exceptional verbal, written, and presentation skills. A bachelor's degree in a related field of study and at least five (5) years of relevant experience or equivalent is required for consideration.
Duties and responsibilities
The duties and responsibilities of the Community Engagement Manager can cover multiple disciplines. Their day-to-day tasks can include the following tasks:
Developing social media strategies with the aim of increasing brand awareness and customer engagement
Analyzing the long-term needs of the company’s social media strategy and offering quarterly reports to the management and executive teams, outlining any necessary changes to the overall digital marketing plan
Creating captivating content for an organization’s social media sites, which may include writing blogs, articles, posts and multimedia content
Staying up to date with the latest social media trends and digital technologies
Developing monthly reports on emerging social media trends that will be submitted to the management and executive teams
Developing and overseeing competitions and campaigns to draw attention to a brand
Setting measurable goals for campaigns, measuring and showing the Return on Investment (ROI)
Monitoring and responding to customer feedback, comments and social media posts
Liaising with partners to create a holistic and effective online marketing strategy
Manage all aspects of the SID Network Portal on the Higher Logic Online Community (or similar) platform, including building and maintaining discussion forums, social features, events, and resource libraries
Design and deploy campaigns to foster participation within the online community, creating automation and personalization rules to encourage users to engage (e.g. join new groups or complete their user profiles)
Build mechanisms to elevate topics, discussions and patterns of accomplishments within the online SID community
Develop curation strategies and tools to identify member-created content that can be aggregated into resource guides and libraries.
Conceptualize, test, deliver and iterate product enhancements that improve user experience while balancing stakeholder needs, organizational strategic direction, privacy and regulatory considerations, and long-term operational goals.
Develop an understanding of and knowledge about the paper submission software (Sheridan).
Work with Journal of SID on the selection of distinguished papers for Display Week.
Work with partner on editing and printing of Technical Digest.
Qualifications
Bachelor's degree in communications, marketing, public relations, information management, or related fields or equivalent experience
5+ years creating content strategies to increase user engagement, demonstrating success by utilizing analytical data
Experience working with Higher Logic online communities strongly preferred
5+ years of building and maintaining online communities within a dedicated platform, like Higher Logic, preferably for social impact networks, non-profits, or associations
Working knowledge of HTML, CSS and JavaScript is required.
Strong organizational skills and ability to synthesize information, with a high attention to detail
Ability to analyze social and behavioral data to identify opportunities and insights
Commitment to user or experience-centered design approaches
Ability to establish and maintain effective, collaborative working relationships with other staff and online community users. Must also be able to work independently
Ability to multi-task and juggle priorities and multiple communications platforms
Ability to work well under pressure, to meet deadlines while making sound decisions, and to accommodate shifting priorities
Strong communication skills, written and oral
Ability to generate and curate content related to the Display Industry
Strong research, information retrieval and data analysis skills
Fluency with MS Office systems, including Word and Excel
Strong relationship-building skills and able to authentically convey a sociable, caring, engaging, and approachable affect in order to build meaningful relationships with members on behalf of the association
Society for Information Display is comprised of the top scientists, engineers, corporate researchers, and businesspeople of the display industry. SID’s annual Display Week is the world’s largest technical symposium and exhibition for emerging technologies in the high-growth global electronic display industry, a more than US $120B market. Display Week attracts more than 200 industry-leading value-add exhibitors, and more than 7,000 electronic display design, development, and engineering attendees from across the electronic information display value chain.